Hotspot Report
The twenty places the cold vault is missing sales opportunity today, and a ROI-evaluated intervention for each.
Today's stack
0 of 20 worked. Drive it to zero.
Deployed today
$0 committed from this month's budget
Recoverable, in the stack
Sales the captures say come back once these shelves are corrected
August execution budget
$24K of $42K spent · $18K remaining
Hotspots, ranked by return
Click a hotspot to open it. Arrow keys move through the stack; right deploys, left skips.
Energy planogram compliance at 61% across three doors
Store 35221 · Boise, ID · Southwest · Energy · Doors 4, 5 and 6
High confidence
The set drifted far enough that slot-level correction will not hold. It needs a rebuild.
Recoverable sales
$3,120If the shelf holds through the month
Cost to act
$34Deploy shift
ROI
91.76xClears the bar — deploy
Deploy shift
Recommended2-hour shift ($38) — 42 facings across doors 4, 5 and 6, precision picklist attached.
$34 · 91.76x ROI
Deploy planogram reset shift
Weighed againstFull reset shift for doors 4, 5 and 6 against the current plan version, 42 facings touched.
$196 · 15.92x ROI
A shift returns 91.76x its cost here, so it clears the bar. Sending a picklist is cheaper but leaves the recovery to the next stocking round.
Monster 16oz out of stock every weekend
Store 11882 · Mobile, AL · Southwest · Energy · Door 6
High confidence
Weekly Tuesday delivery does not carry the store to Sunday. This is an order size problem, not a shelf problem. Sales are running at 100% of deliveries, so backroom inventory is unlikely to cover the gap.
Recoverable sales
$1,880If the shelf holds through the month
Cost to act
$26Modify vendor order
ROI
72.31xClears the bar — deploy
Modify vendor order
RecommendedRep outreach to change the upcoming Energy order — quantity and cadence, ahead of the next delivery.
$26 · 72.31x ROI
Prompt store to investigate backroom
Weighed againstAsk the store manager to check the backroom for Energy stock before the next order or shift is placed.
$8 · 235.00x ROI
Modify vendor order returns 72.31x against prompt store to investigate backroom at 235.00x, so it is the one to deploy.
Energy doors 5 and 6 running 62% fill through peak
Store 31110 · Tempe, AZ · Southwest · Energy · Doors 5 and 6
High confidence
Same eye-level slots empty on four straight captures. Volume is there, replenishment is not.
Recoverable sales
$2,140If the shelf holds through the month
Cost to act
$34Deploy shift
ROI
62.94xClears the bar — deploy
Deploy shift
Recommended2-hour shift ($38) — 14 facings across doors 5 and 6, precision picklist attached.
$34 · 62.94x ROI
Send picklist
Weighed againstSlot-by-slot picklist to the store manager for doors 5 and 6, worked on the next stocking round.
$12 · 178.33x ROI
A shift returns 62.94x its cost here, so it clears the bar. Sending a picklist is cheaper but leaves the recovery to the next stocking round.
Water door rebuilt against last quarter's plan
Store 44178 · Toledo, OH · Great Lakes · Water · Door 4
High confidence
The whole door is off. Correcting slot by slot costs more than resetting it once.
Recoverable sales
$2,280If the shelf holds through the month
Cost to act
$34Deploy shift
ROI
67.06xClears the bar — deploy
Deploy shift
Recommended2-hour shift ($38) — 36 facings across door 4, precision picklist attached.
$34 · 67.06x ROI
Deploy planogram reset shift
Weighed againstFull reset shift for door 4 against the current plan version, 36 facings touched.
$196 · 11.63x ROI
A shift returns 67.06x its cost here, so it clears the bar. Sending a picklist is cheaper but leaves the recovery to the next stocking round.
Red Bull 12oz at 48% fill on the top two shelves
Store 61004 · San Antonio, TX · Southwest · Energy · Door 6
High confidence
Eye level is where it happens. Two shelves carry most of the loss here.
Recoverable sales
$1,620If the shelf holds through the month
Cost to act
$34Deploy shift
ROI
47.65xClears the bar — deploy
Deploy shift
Recommended2-hour shift ($38) — 11 facings across door 6, precision picklist attached.
$34 · 47.65x ROI
Send picklist
Weighed againstSlot-by-slot picklist to the store manager for door 6, worked on the next stocking round.
$12 · 135.00x ROI
A shift returns 47.65x its cost here, so it clears the bar. Sending a picklist is cheaper but leaves the recovery to the next stocking round.
All cold vault doors have outdated captures
Store 16890 · Myrtle Beach, SC · Chesapeake · Innovation · Doors 1-9
High confidence
Every number for this store is reading a stale shelf until the wall is re-shot.
Recoverable sales
$2,460If the shelf holds through the month
Cost to act
$34Prompt cold vault photos
ROI
72.35xClears the bar — deploy
Prompt cold vault photos
RecommendedPrompts the store manager to re-shoot the wall so every downstream number reads a current shelf.
$34 · 72.35x ROI
Send picklist
Weighed againstSlot-by-slot picklist to the store manager for doors 1-9, worked on the next stocking round.
$12 · 205.00x ROI
Prompt cold vault photos returns 72.35x against send picklist at 205.00x, so it is the one to deploy.
Energy door 5 at 69% fill every afternoon
Store 14883 · Jacksonville, FL · Florida · Energy · Door 5
High confidence
Morning fill holds until 2pm, then goes. One correctly timed shift covers the peak.
Recoverable sales
$1,360If the shelf holds through the month
Cost to act
$34Deploy shift
ROI
40.00xClears the bar — deploy
Deploy shift
Recommended2-hour shift ($38) — 13 facings across door 5, precision picklist attached.
$34 · 40.00x ROI
Send picklist
Weighed againstSlot-by-slot picklist to the store manager for door 5, worked on the next stocking round.
$12 · 113.33x ROI
A shift returns 40.00x its cost here, so it clears the bar. Sending a picklist is cheaper but leaves the recovery to the next stocking round.
BodyArmor sells out within 24 hours of delivery
Store 19227 · Baton Rouge, LA · Southwest · Sports Drink · Door 8
High confidence
Store sells through the whole delivery in 24 hours. The order is undersized.
Recoverable sales
$1,440If the shelf holds through the month
Cost to act
$26Modify vendor order
ROI
55.38xClears the bar — deploy
Modify vendor order
RecommendedRep outreach to change the upcoming Sports Drink order — quantity and cadence, ahead of the next delivery.
$26 · 55.38x ROI
Deploy shift
Weighed against2-hour shift ($38) — 12 facings across door 8, precision picklist attached.
$34 · 42.35x ROI
Modify vendor order returns 55.38x against deploy shift at 42.35x, so it is the one to deploy.
Water set 71% fill, backroom shows stock on hand
Store 29073 · Charlotte, NC · Chesapeake · Water · Doors 3 and 4
Medium confidence
Inventory says the store has it. The wall says it never made the door.
Recoverable sales
$1,290If the shelf holds through the month
Cost to act
$34Deploy shift
ROI
37.94xClears the bar — deploy
Deploy shift
Recommended2-hour shift ($38) — 18 facings across doors 3 and 4, precision picklist attached.
$34 · 37.94x ROI
Backroom investigation
Weighed againstBackroom sweep and cleanup workflow — find the Water stock the shelf is missing, then refill it.
$64 · 20.16x ROI
A shift returns 37.94x its cost here, so it clears the bar. Sending a picklist is cheaper but leaves the recovery to the next stocking round.
Backroom holding 6 cases the shelf never saw
Store 31092 · Mesa, AZ · Southwest · Energy · Doors 5 and 6
Medium confidence
Stock is on site and mis-shelved in the backroom. A sweep finds it faster than a resupply.
Recoverable sales
$980If the shelf holds through the month
Cost to act
$34Deploy shift
ROI
28.82xClears the bar — deploy
Deploy shift
Recommended2-hour shift ($38) — 16 facings across doors 5 and 6, precision picklist attached.
$34 · 28.82x ROI
Backroom investigation
Weighed againstBackroom sweep and cleanup workflow — find the Energy stock the shelf is missing, then refill it.
$64 · 15.31x ROI
A shift returns 28.82x its cost here, so it clears the bar. Sending a picklist is cheaper but leaves the recovery to the next stocking round.
Summer promo end cap not built, week two
Store 41056 · Naperville, IL · Great Lakes · CSD · Door 2
Medium confidence
Promotion is live in the system and absent from the cold vault.
Recoverable sales
$640If the shelf holds through the month
Cost to act
$9Prompt compliance fix
ROI
71.11xClears the bar — deploy
Prompt compliance fix
RecommendedPrompts the store manager to correct the promotion and planogram breaks on door 2.
$9 · 71.11x ROI
Deploy shift
Weighed against2-hour shift ($38) — 8 facings across door 2, precision picklist attached.
$34 · 18.82x ROI
Prompt compliance fix returns 71.11x against deploy shift at 18.82x, so it is the one to deploy.
Two-liter set blocking single-serve facings
Store 42661 · Grand Rapids, MI · Great Lakes · CSD · Door 2
High confidence
Crew rebuilt the door off an old plan version. Wrong pack size in nine slots.
Recoverable sales
$520If the shelf holds through the month
Cost to act
$12Send picklist
ROI
43.33xClears the bar — deploy
Send picklist
RecommendedSlot-by-slot picklist to the store manager for door 2, worked on the next stocking round.
$12 · 43.33x ROI
Deploy shift
Weighed against2-hour shift ($38) — 9 facings across door 2, precision picklist attached.
$34 · 15.29x ROI
The recoverable sales do not cover a shift — it would run at 15.29x. A picklist to the store manager returns 43.33x for the same fix.
7 of 9 doors last captured more than 8 hours ago
Store 14220 · Orlando, FL · Florida · Sports Drink · Doors 1-9
High confidence
Every number for this store is reading a stale shelf until the wall is re-shot.
Recoverable sales
$260If the shelf holds through the month
Cost to act
$4Prompt cold vault photos
ROI
65.00xClears the bar — deploy
Prompt cold vault photos
RecommendedPrompts the store manager to re-shoot the wall so every downstream number reads a current shelf.
$4 · 65.00x ROI
Send picklist
Weighed againstSlot-by-slot picklist to the store manager for doors 1-9, worked on the next stocking round.
$12 · 21.67x ROI
Prompt cold vault photos returns 65.00x against send picklist at 21.67x, so it is the one to deploy.
Three innovation SKUs never reached the door
Store 26330 · Fresno, CA · Southwest · Innovation · Door 9
Medium confidence
Distribution problem, not demand. The items are authorized and absent.
Recoverable sales
$760If the shelf holds through the month
Cost to act
$26Modify vendor order
ROI
29.23xClears the bar — deploy
Modify vendor order
RecommendedRep outreach to change the upcoming Innovation order — quantity and cadence, ahead of the next delivery.
$26 · 29.23x ROI
Send picklist
Weighed againstSlot-by-slot picklist to the store manager for door 9, worked on the next stocking round.
$12 · 63.33x ROI
Modify vendor order returns 29.23x against send picklist at 63.33x, so it is the one to deploy.
CSD door 1 holding 5 slots off plan
Store 20441 · Katy, TX · Southwest · CSD · Door 1
High confidence
Wrong item in five eye-level slots since the last plan version landed.
Recoverable sales
$410If the shelf holds through the month
Cost to act
$12Send picklist
ROI
34.17xClears the bar — deploy
Send picklist
RecommendedSlot-by-slot picklist to the store manager for door 1, worked on the next stocking round.
$12 · 34.17x ROI
Deploy shift
Weighed against2-hour shift ($38) — 5 facings across door 1, precision picklist attached.
$34 · 12.06x ROI
The recoverable sales do not cover a shift — it would run at 12.06x. A picklist to the store manager returns 34.17x for the same fix.
Private label water short on 6 of 7 captures
Store 17331 · Savannah, GA · Chesapeake · Water · Door 3
Low confidence
A recurring shortfall worth raising with the rep before the next order is placed, not worth a shift today.
Recoverable sales
$210If the shelf holds through the month
Cost to act
$8Add to vendor conversation
ROI
26.25xClears the bar — deploy
Add to vendor conversation
RecommendedAdds the Water shortfall and its capture evidence as a talking point on the next scheduled rep call.
$8 · 26.25x ROI
Deploy shift
Weighed against2-hour shift ($38) — 7 facings across door 3, precision picklist attached.
$34 · 6.18x ROI
Add to vendor conversation returns 26.25x against deploy shift at 6.18x, so it is the one to deploy.
Sports drink shelf tags missing after reset
Store 16745 · Wilmington, NC · Chesapeake · Sports Drink · Door 8
Medium confidence
Reset finished without tags. Crew cannot hold the plan without them.
Recoverable sales
$190If the shelf holds through the month
Cost to act
$12Send picklist
ROI
15.83xClears the bar — deploy
Send picklist
RecommendedSlot-by-slot picklist to the store manager for door 8, worked on the next stocking round.
$12 · 15.83x ROI
Deploy shift
Weighed against2-hour shift ($38) — 5 facings across door 8, precision picklist attached.
$34 · 5.59x ROI
The recoverable sales do not cover a shift — it would run at 5.59x. A picklist to the store manager returns 15.83x for the same fix.
Price card mismatch on the promo shelf
Store 29501 · Raleigh, NC · Chesapeake · CSD · Door 1
Low confidence
Shelf is right, signage is not. A prompt fixes it in minutes.
Recoverable sales
$140If the shelf holds through the month
Cost to act
$9Prompt compliance fix
ROI
15.56xClears the bar — deploy
Prompt compliance fix
RecommendedPrompts the store manager to correct the promotion and planogram breaks on door 1.
$9 · 15.56x ROI
Deploy shift
Weighed against2-hour shift ($38) — 3 facings across door 1, precision picklist attached.
$34 · 4.12x ROI
Prompt compliance fix returns 15.56x against deploy shift at 4.12x, so it is the one to deploy.
Four slow SKUs holding a third of the tea set
Store 35540 · Billings, MT · Southwest · Tea & Juice · Door 7
Medium confidence
Space is sitting with items that do not turn while two performers are capped.
Recoverable sales
$1,180If the shelf holds through the month
Cost to act
$240Deploy assortment modification
ROI
4.92xClears the bar — deploy
Deploy assortment modification
RecommendedReallocates Tea & Juice facings to the items earning them, balanced against a named donor.
$240 · 4.92x ROI
Send picklist
Weighed againstSlot-by-slot picklist to the store manager for door 7, worked on the next stocking round.
$12 · 98.33x ROI
Deploy assortment modification returns 4.92x against send picklist at 98.33x, so it is the one to deploy.
Tea set losing two slots a week to CSD creep
Store 18554 · Colorado Springs, CO · Southwest · Tea & Juice · Door 7
Medium confidence
Crew is filling the easy gap. Small, repeated, and cheap to correct in-store.
Recoverable sales
$180If the shelf holds through the month
Cost to act
$12Send picklist
ROI
15.00xClears the bar — deploy
Send picklist
RecommendedSlot-by-slot picklist to the store manager for door 7, worked on the next stocking round.
$12 · 15.00x ROI
Deploy shift
Weighed against2-hour shift ($38) — 4 facings across door 7, precision picklist attached.
$34 · 5.29x ROI
The recoverable sales do not cover a shift — it would run at 5.29x. A picklist to the store manager returns 15.00x for the same fix.
ROI is recoverable sales over the cost of the action. Anything above 1.00 is worth deploying. Where a shift and a picklist both fix the same shelf, the shift is only recommended when its own ROI clears 1.00; below that the picklist goes to the store manager instead.